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PG:AI Territory is the go-to-market planning layer of the PG:AI platform. It gives RevOps and sales leaders a structured, data-driven workspace to define territories, score and rank accounts, run AI-powered scenarios, and focus their teams on the opportunities that matter most. Instead of managing territories in static spreadsheets, Territory brings together enriched account data, configurable scoring models, strategic insight criteria, and AI recommendations - all in one place. Territory with details sidebar and insight scores

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Who is Territory for?

Primary users:
  • RevOps leaders - build territories, configure scoring models, run enrichment, and optimise coverage
  • Sales operations - manage account assignments, maintain territory health, and prepare data for QBRs
Secondary users:
  • Sales leaders - review territory performance, compare score distributions, and make strategic decisions
  • Account Executives - prioritise accounts, prepare for meetings, and understand what’s driving each account’s score
  • SDRs/BDRs - identify high-scoring accounts, find hiring signals, and personalise outreach

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Modules

Territory Management

Create, configure, and manage territories - add accounts, set enrichment preferences, and assign scoring models.

Strategic Insights Scoring

Define strategic topics and score every account against the initiatives that matter to your business.

Employee Groups

Track how many employees at each account match specific roles, functions, or keywords.

Jobs

Surface hiring signals by monitoring job postings across your territory accounts.

Scoring Models

Combine data signals into a single account score so your team can focus on the best leads first.

Scenarios & Recommendations

Run what-if scenarios and get AI-powered recommendations to optimise territory coverage.

Custom Columns

Ask any question about your accounts and let AI research and populate the answers at scale.

Territory Enrichment

Configure which enriched data - tech stack, jobs, employee groups, insights - is active per territory.

Territory Analytics

Understand territory health, score distributions, segment breakdowns, and trends over time.

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Key Benefits

  • Score and rank every account - turn multiple data signals (jobs, employee groups, insight criteria, tech stack) into one PG:AI Score per account
  • AI-powered scenario planning - model territory changes before committing, with AI recommendations for rebalancing and coverage
  • Custom intelligence at scale - ask any question about your accounts and get AI-researched answers across the entire territory
  • Always-current data - enrichment runs continuously, keeping scores, job data, and insights fresh
  • Flexible territory structures - support enterprise, mid-market, SMB, and velocity territories with different configurations

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How Territory Connects to the PG:AI Platform

Account

Territory consumes enriched data from PG:AI Account - firmographic data, technographic signals, strategic insights, and contact information. Account is the data foundation that Territory scores and prioritises.

Studio

Territory’s scoring and enrichment data feeds into PG:AI Studio workflows. Studio can automate follow-up actions when accounts cross score thresholds or territory composition changes.

Monitoring

PG:AI Monitoring tracks real-time changes across territory accounts - new job postings, score movements, enrichment updates - and surfaces alerts so your team can act on changes as they happen.