The Value Pyramid is a structured visual framework that creates a compelling narrative by connecting your target account’s strategic priorities and business challenges directly to your solution’s capabilities and value proposition. The Value Pyramid maps account intelligence to your solution foundation:
  • Strategic priorities and business objectives
  • Goals, challenges, and digital strategies
  • Technology stack and organizational context
  • Your configured value propositions and capabilities
Value Pyramids are automatically generated based on the account’s strategic priorities, initiatives, and challenges, then mapped to your company’s value propositions configured in Settings → Engage.

Where You’ll See Value Pyramid

  • Engage tab: Complete visual Value Pyramid for strategic presentations
  • Content generation: Incorporated into executive briefings and proposals
  • AI Assistant: Customize pyramid for specific audiences and meetings
  • Strategic positioning: Foundation for executive-level conversations

Value Pyramid Structure

Strategic Level (Top)

High-level business objectives from their strategic priorities and board-level goals

Initiative Level (Middle)

Specific programs and projects designed to achieve strategic objectives

Challenge Level (Base)

Tactical obstacles and limitations preventing initiative success

Solution Foundation

Your capabilities and value propositions that address their challenges

How Value Pyramid Is Generated

Value Pyramids are created using:
  • Strategic priorities and business objectives
  • Goals, challenges, and digital strategies
  • Technology stack and organizational context
  • Your configured value propositions and capabilities
The system creates hierarchical mapping from their strategy to your solution foundation.

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