Priority Scores are quantitative measures that indicate how much emphasis a company places on specific business initiatives based on the frequency and prominence of mentions across their strategic communications. Priority Scores represent the relative importance companies place on key business themes using a 0-10 scale:
  • Annual reports and investor communications
  • Earnings calls and executive presentations
  • Strategic planning documents and board communications
  • Public statements and press releases
Priority Scores are calculated using AI analysis of annual reports, earnings calls, quarterly reports, and strategic communications, measuring both frequency and contextual importance of mentions.

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Where You’ll See Priority Scores

  • Overview tab: Featured prominently in the main account summary
  • Custom Insights: When analyzing specific initiatives
  • Engage tab: Used in value proposition alignment
  • AI Assistant: Referenced in strategic prioritization queries

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Priority Categories Measured

Growth Initiatives

Digital transformation, global expansion, new product development, market growth

Operational Focus

Cost reduction, operational efficiency, process improvement, productivity enhancement

Technology Investment

Cloud migration, AI adoption, cybersecurity, infrastructure modernization

Customer & Market

Customer experience enhancement, market expansion, competitive positioning

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How Priority Scores Are Generated

Priority Scores are calculated through AI analysis of:
  • Annual reports and investor communications
  • Earnings calls and executive presentations
  • Strategic planning documents and board communications
  • Public statements and press releases
The system measures both frequency and contextual importance to generate scores from 0-10 for each business initiative.

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Quick Actions

Analyze Account Scores

Review priority scores for your target accounts

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Ask AI Assistant

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