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You’re prospecting. You need to identify the right accounts, find the right people, and write outreach that references what the prospect actually cares about - not generic templates. Here’s how to get going.

Your First 10 Minutes

1

Add 3-5 accounts you're actively prospecting

Go to your workspace and add the accounts you’re targeting this week. Each takes 5-10 minutes to enrich. Add a few at once and they’ll process in parallel.
2

Configure your lens

Go to Configuration → Favourite Technologies and add your competitors. When you look at any account’s tech stack, competitors are highlighted - you’ll immediately know if this is a displacement opportunity.Go to Configuration → Personas and add the roles you prospect into (e.g. VP Sales, Director of Engineering, CTO). PG:AI will surface these contacts first.
3

Find your angle

Once an account is enriched, open Strategic Insights and scan the priorities. Find the one most relevant to what you sell. That’s your outreach angle - not “I wanted to reach out” but “I noticed you’re prioritising X and we help companies with exactly that.”
4

Find the right person

Go to Contacts & Org Chart. Your configured personas are surfaced first. Find someone with the right title and seniority. Check their career history for anything useful (e.g. they came from a company that uses your product).
5

Generate personalised outreach

Go to Agent → AI Assistant and ask: “Write a cold email to [Name], [Title] at [Company]. Reference their priority around [X]. We sell [what you sell]. Keep it under 100 words.”Or use Canvas with an email template to generate something more structured.

What You’ll Use Most

Your Key Playbooks

Daily Workflow

  1. Start of day: Check your target accounts in PG:AI for any new hiring signals or strategic changes.
  2. Before any outreach: Spend 2-3 minutes on the account. Read top priority, check tech stack for competitors, find the right contact. Write outreach that references something specific.
  3. When you book a meeting: Hand off to the AE with context - share the account intelligence or Canvas brief so they don’t start from scratch.